Keeping Australian Manufacturing Alive
At HSP, we don’t just assemble parts, we physically manufacture all our core products right here in Australia. Scroll down to discover the beauty of Australian Manufacturing.
We started with a simple question: why isn't anyone making this here?
HSP began as a small team with a workshop, and a stubborn belief that Australian ute owners deserved a locally made option. Our first hard lid wasn’t perfect — but it was ours, and it sold out before we’d finished building the website.
As demand grew, we made a deliberate choice: instead of outsourcing, we brought every part of production in-house. Welding, powder coating, assembly, logistics — all under one roof, all creating Australian jobs.
Our Mission
To create beautifully engineered products that create an effortless collaboration between the vehicle and user.
Why Australian Made
People often ask why we choose to manufacture in Australia, and our answer is simple: Why not build world-class products for Australians, right here at home? Why not create skilled jobs and keep Australian manufacturing alive? Why not invest in innovation that allows us to financially compete with imported products?
So, when it comes to Australian-made, we say, why not?
Backed By Real People & Real Pride
At our regional manufacturing facility, every Electric Roll Top is carefully crafted by hand by a skilled team that takes pride in every detail. It’s a process built on experience, precision, and a commitment to delivering a product that stands up to real-world Australian conditions.
We’re proud to support regional jobs, invest in local manufacturing, and create products that are designed, built, and tested by people who genuinely care about the outcome.
Custom Engineered, Without Compromise!
HSP is defined by a dedicated, in-house R&D department and a full suite of industrial, mechanical, and product engineers. We don’t just “fit” products; we engineer them from the ground up to integrate with your vehicle’s electronic architecture and physical geometry. Every system is rigorously stress-tested at our Australian HQ, ensuring that we own the outcome and you get a product that is built to perform, not just to fit.
What Separates Us
Focusing all of our energy into the Australian Ute accessory market, we understand these needs give us the biggest advantage when manufacturing accessories for our customers.
Innovation
Innovation is the core of our business, driving us to develop industry-leading products. We often lead the way with world-first advancements, continually pushing the boundaries in 4×4 accessory design and manufacturing. Find out more on what it means to be Aussie manufacturered compared to the Aussie made logo.
Experience
At HSP, we operate across six key channels: retail, OEM, distributors, fleet, export, and the public sector. This gives us real-time insights, allowing us to innovate based on what each market truly needs. By staying connected, we shape the future of ute accessories with purpose and precision.
OE Accredited
HSP is an accredited OE supplier, trusted by brands like Mitsubishi, Nissan, and LDV. This reflects our commitment to producing high-quality accessories that meet the precise standards of original equipment manufacturers, ensuring seamless integration and reliable performance.
A word from us.
“We started HSP because we were frustrated — that Australian innovation was being undervalued, and that the utes in our own driveways were fitted with products that had never seen an Australian road. That frustration still drives us.”
“We’re not trying to be the biggest. We’re trying to be the best — and to do it in a way that leaves Australian manufacturing stronger than we found it.”
HSP Directors: Omer, Massih & Masood
Accreditations
We are proud to have our business accredited with most recognised quality management system standard in the world. ISO9001 assists our business performance and provides a solid foundation to consistently deliver quality products.
Memberships
HSP is a proud member of (AAAA) the Australian Automotive Aftermarket Association. AAAA is the national industry association representing manufacturers, distributors, wholesalers, importers and retailers of automotive parts and accessories. Being an active member of this industry allows us to have insights and knowledge into the future of our market and align our products to the needs of our consumers.